Last updated: 29 October 2026

This page explains the cookies and similar technologies used on frontword.com, which is published by Nuro AI Labs Limited (company number 16079959, 128 City Road, London, EC1V 2NX). It should be read with our Privacy Policy.

What cookies are

Cookies are small text files that a website stores in your browser. Similar technologies, such as local storage, work in a similar way. Some are essential for a site to work; others, such as advertising cookies, are only used with your consent where the law requires it.

Your choices

When you first visit from the UK, the European Economic Area or Switzerland, a consent message from Google asks whether you agree to cookies used for personalised advertising. You can change your choice at any time with the Privacy and cookie settings link at the bottom of every page. You can also block or delete cookies in your browser settings, and opt out of personalised Google ads at Google Ads Settings.

Cookies we use

Strictly necessary

Name Provider Purpose Duration
__cf_bm, cf_clearance Cloudflare Security: telling people from automated traffic and protecting the site from attacks. Only set when Cloudflare needs to check a request. 30 minutes to 1 year
wordpress_*, wp-settings-* frontword.com Only for FrontWord staff signed in to manage the site. Not set for readers. Session to 1 year

Consent

Name Provider Purpose Duration
FCCDCF, FCNEC Google (consent message) Remember your consent choices so that you are not asked on every page. Up to 13 months

Advertising (with your consent where required)

Name Provider Purpose Duration
__gads, __gpi, __eoi Google AdSense (frontword.com) Serving and measuring ads, limiting how often you see the same ad, and preventing ad fraud. Up to 13 months
IDE, test_cookie, DSID Google (doubleclick.net) Personalised advertising based on your activity on this and other sites, and checking whether your browser accepts cookies. 15 minutes to 13 months

Google and its partners may use other cookies for the same purposes. Google’s own explanation is at How Google uses cookies and How Google uses information from sites or apps that use our services.

Newsletter sign-up form

The sign-up form on our newsletter page is provided by beehiiv, our newsletter provider. Its scripts load only on that page and may store information in your browser, such as the page or campaign you came from, so that we can see which links bring in subscribers. See the beehiiv privacy policy.

Stored only in your browser

Saved articles, reading history, followed topics and your light or dark mode preference are kept in your browser’s local storage. They never leave your device, and you can clear them in your browser settings.

Changes

We will update this page if the cookies we use change.

Questions: [email protected].